Posted by Nicolle Amabile
on May 23, 2025
Memorial Day weekend is finally here—which means summer has officially RSVP’d yes, and your closet is about to get its seasonal wake-up call. If you’re like me, this weekend includes a little (okay, a lot of) closet reshuffling—packing away the cozy layers and making room for breezier pieces that feel like sunshine and longer days.
But let’s be honest—every summer wardrobe has that one thing it’s missing. Maybe your favorite dress from last year didn’t make it past Labor Day, or maybe your go-to cover-up suddenly feels a little…tired. Consider this your permission slip to bring a little freshness into your closet—and while you’re at it, a gentle reminder to check those expiration dates on your sunscreen. (Yes, it expires. No, your 2022 bottle isn’t doing much anymore.)
Pro tip: Supergoop is running a major sale just in time to stock up—your skin will thank you. And if you’re ready to dress like the radiant woman you are (while protecting your glow), here are a few Ivy Coast favorites designed for the days ahead:
The Blaire – For the woman who multitasks like it’s her superpower
Picnics, daytime brunches, summer birthdays—you name it, Blaire shows up and makes it look effortless. She’s flattering, breathable, and gives the illusion you’ve got it all figured out (even when you’re running on caffeine and dry shampoo). Designed for the hostess, the mom, the woman who switches gears all day and still wants to look pulled-together.
The Margot – Your beach-to-lunch, grab-and-go MVP
You’re on the move. The last thing you need is to overthink your outfit. Margot is the cover-up that’s chic enough for your favorite beach club and polished enough for a lunch reservation. She’s proof that sun protection can be stylish—just add flats or your favorite raffia tote and go.
The Beaux – Your day-to-night secret weapon
When the sun’s up, she’s your effortless errand-running, patio-lunching partner. When the sun goes down, she shines under string lights and summer stars. Beaux was made for those packed-schedule kind of days where looking chic needs to be as easy as slipping on one dress.
Whether you’re headed to a backyard BBQ, chasing your kids along the shoreline, or simply trying to stay stylish in the heat, Ivy Coast has your back (and your arms, and your décolletage) with UPF 50+ protection built right in.
So say goodbye to what’s not working, and hello to sun-smart style made for brighter days.